ESPRONCEDA – Institute of Art & Culture, is starting 2021 with a new european project, REAL-IN, funded by the program Creative Europe Media.
REAL-IN is an alliance made of 2 major EU festivals (La Manufacture/performing arts in Avignon, VRHAM!/Visual arts and
Interactive design in Hamburg), 2 innovative cultural institutions in 2 major European cities and world ranked events in creative industries (MEET Digital Culture Center in Milan, Espronceda, Institute of Art & Culture, in Barcelona), and an award winning audiovisual technology company Black Euphoria located in one of the major European audiovisual hubs in Marseille.
REAL-IN aims at EXPLORING crossroads of cultural, audiovisual and creative sectors for immersive and interactive proposals, exploiting 3D scanning technologies combined to XR settings. We’ll build a PLAYGROUND for prototyping collective scenarios to boost new participatory approaches and innovative user experiences for the Creative and Cultural Industries and their audiences. REAL-IN will activate multidisciplinary synergies in a co-creation process between creatives, coders, creative industries, with the result to BREAK SILOS between creative sectors.